Chapter 1: Introduction to Marketing

Chapter 1:  PowerPoint

Chapter 1:  Note Guide

In MyBluePrint complete Part 2 - Adverstising 

When you're done, you can work on homework, practice typing or play:

Educational Games

Marketing 11 — Part 2: Advertising

Think about advertisements you see in your everyday life. Consider what gets your attention, what

makes you remember an advertisement, and what might influence your buying decisions.

6. What advertisement do you remember seeing recently? Describe it. What made it memorable?

7. What makes an advertisement good or effective in your opinion?

8. What makes an advertisement annoying or ineffective?

9. Which type of advertising do you think influences teenagers the most? Explain your answer. Social

media, YouTube, television, billboards, websites, influencers, in-store advertising, or another type.

10. Imagine you own a company that sells $100 sneakers. What could you do to convince a

16-year-old to buy your sneakers instead of another brand?

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